We're always excited to get feed back from fathers, especially the ones that tell us, almost in disbelief, that they've noticed a new keenness at bath time or shinier, knot free hair since they started using Dandydill Way! You can imagine how pleased we were to meet up with THE essential magazine for dads, FQ and introduce them to Dandydill Way.
In a world that can seem to override fathers in favour of mothers, at least where family life and children's well being are concerned, it's really important that a magazine for dads like FQ exists. There's no getting away from the fact that most parenting magazines are aimed at mums. We expect her to be the person most likely to make decisions on what to buy and where to go with children, sometimes overlooking fathers. Yet dads increasingly want to be involved in their children's lives, or are, by necessity, the main decision maker in family life.
Fathers need inclusive and intelligent sources of information, not only to learn from but also to feel they are heard by. Any support for dads wanting to be the best they can be for their children must be a great thing and we're all for it! #dadstoo!